Will iPad Apps Tame the Internet?

The video that demos the new digital tablet format for “Wired” magazine scheduled for release this summer gives us great insight into the near future of the publishing industry. It reconfirms my belief that an iPad equivalent computing device will save many publishing companies and open up serious new E-Publishing market opportunities. This new delivery mechanism will justify paying for a digital subscription.

If we take a closer look at the leading development environment, Adobe Air, that is at the forefront of this revolution we get some more answers to Apple’s business strategy. It is true that Apple does not want to support Flash for Internet browsing because of performance and stability concerns. But what Apple is really doing is controlling distribution of valuable content. If Flash was supported on iPad Internet browsing then full featured content delivery could take place outside of Apple’s control. Adobe’s announcement of Flash 10.1 and Air for Mobiles in Barcelona last week is what its all about. Apple will allow rich media distribution on the iPad via Apps so that they can exert some control over the revenue stream first from the App and second from the in-app advertising and sales. And I think this may be a good thing. We may be seeing the taming of the Internet, which is probably way overdue. Maybe this is the real Web 3.0

About ghsmith76

Greg Smith has retired. His last position was the Interim CIO at Western Washington University. Prior to WWU Greg was the CIO at Missouri S&T, and before that the CIO for George Fox University in Newberg, OR. Greg went to the Northwest from the Purdue School of Engineering and Technology in Indianapolis, IN. where he served as the Director of IT for 8 years. Prior to the IT career in Academia, Greg was a Systems Consultant with Hewlett-Packard primarily with the Analytical Group working out of San Francisco,Cincinnati and Indianapolis. Greg's passion as a CIO in Higher Education came from his belief that Technology can benefit Teaching & Learning.

Posted on February 16, 2010, in Adobe, E-Publish, iPad and tagged , , , . Bookmark the permalink. Leave a comment.

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